Content pillars keep you from wandering. Every post fits under one of a handful of topics. The Funnel Philosopher's pillars are business and entrepreneurship, creativity and the creator economy, social media and content creation, mindset and personal development, and lifestyle: family, faith and hobbies.
Viral stunts outside your pillars bring views but not the right people.
Do it step by step
- Write five pillars that cover your business and your life.
- Sort your past posts into them to see what is missing.
- Plan new posts by pillar each week.