The Library / Conversion and Numbers

✦Conversion and Numbers

Page Speed and Mobile

Slow pages and broken mobile layouts quietly kill conversions.

Most visitors arrive on phones. If a page loads slowly or text runs off the screen, they leave before reading a word.

Compress images, limit heavy scripts and test every page on a real phone before sending traffic.

Do it step by step

  1. Compress images before uploading.
  2. Remove unused scripts and videos above the fold.
  3. Test on a phone, on mobile data.
  4. Check buttons are big enough to tap.