Most funnels fail from missing pieces, not bad ideas. Build in a fixed order: strategy, copy, design, tech, testing, launch.
Strategy covers the avatar, product, offer, funnel type, follow up, stack and traffic. Copy covers hook, story and offer on every page. Tech covers domain, payments, emails, tags and tracking.
Do it step by step
- Write the avatar, offer and funnel type on one page.
- Map every page and email before building.
- Write the copy for every page.
- Build the pages and connect payments, emails and tags.
- Add privacy policy, terms, disclaimers and footers.
- Test every path on desktop and phone with a test purchase.