Summit talks are free to watch for a short time. The all access pass gives lasting access plus extras such as transcripts, bonus interviews and a members area.
Sell it on the thank you page and keep selling it every day of the summit. A sticky bar on every page is common.
Do it step by step
- Bundle replays, transcripts and bonus talks.
- Offer a lower price during the event and a higher one after.
- Deliver it in a members area only.